The 15-Offer Rule: Why Rejection is the Path to Your First (or Next) Deal

If you knew that you’d secure an investment property somewhere inside of writing 15 offers—and having 14 of them rejected—how much easier would it be to keep making offers?

The problem is, most agents who want to invest get discouraged after just one or two rejections. They take it personally, assume the deals aren’t out there, or start telling themselves that investing is “too competitive” right now. But seasoned investors? They expect rejection. They know that making offers is a numbers game, not a one-shot opportunity.

Why You Need to Fall in Love with No

Rejection isn’t failure. It’s feedback. Every offer you submit sharpens your skills—negotiation, deal analysis, creative financing. Every “no” puts you one step closer to the right “yes.”

The truth is, the investors who build wealth aren’t the ones who find the perfect deal right away. They’re the ones who stick with the process long enough to land the right deal.

Here’s Your Challenge:

  • Commit to submitting 15 offers. Track them. Don’t stop at three.
  • Detach from the outcome. Your job isn’t to win every deal—it’s to find the right one.
  • Treat each rejection as a step forward. Because it is.

Most agents quit too soon. But if you knew deal #15 was the one that would change your financial future, wouldn’t you stick with it?